The Italian Marine Industry Association presented the 63rd Genoa Boat Show: here are all the upcoming novelties

The Italian Marine Industry Association presented the 63^rd Genoa International Boat Show. The upcoming novelties are many and suggest this year’s edition will be a huge event.

Officially presented yesterday, the 63^rd Genoa International Boat Show, scheduled to take place from September 21-26, is about to open its doors with very impressive figures.

1,043 brands on display, an increase of 4.5% since 2022, and well over 1,000 boats – measuring from 2 to 40 metres in length – with 143 additional berths thanks to the opening of the Waterfront’s brand new canals. 184 new products will be showcased for the first time (+9.5% compared to 2022).

President Saverio Cecchi in his speech wanted to remark how far it has come over the years. A reality of the past with a vision of the future. “This is an event – he stated – that has always interpreted and represented the yachting industry as a whole, which continues to grow: forecasts predict the sector’s turnover to exceed 7 billion euros and exports to generate record numbers”.

The doors of the 63rd Genoa International Boat Show will open on Thursday 21st September with the inaugural conference “Industria nautica. La storia del future” (“The yachting industry, the history behind the future”), which will feature an exceptional line up of institutional guest speakers. The attendance of Italian Minister for Infrastructures and Transport, Matteo Salvini, Minister for Business and Made in Italy Adolfo Urso, Minister for Defence Guido Crosetto, President of the Confederation of Italian Industries Carlo Bonomi, and ENI President Giuseppe Zafarana have already confirmed their participation.

Official data will be provided on 21st September when the latest edition of the market analysis book Nautica in Cifre LOG, produced by the Italian Marine Industry Association’s Research and Market Intelligence department in cooperation with the Edison Foundation, will be presented.

“We are all obviously keen to hear these figures,” continued Mr. Cecchi, “but let’s remember that they represent a single frame of a film that tells a story of Italian success. The Genoa Boat Show was the original, an example followed by others.

It was the driving force behind the international growth of Italian shipyards, which had been operating since the 1950s, and positioned them at the peak of world production. It has never missed a year, not even during the storm that was Covid. With the completion of the Waterfront redevelopment plan, the Boat Show will become a truly global platform for business development, history and design”.

“It is essential to focus on sustainability. And the Italian Marine Industry Association is doing so by using its most powerful tool, the Genoa International Boat Show, raising awareness of a topic that cannot be ignored. Yachting has a minimal environmental impact, 0.06% according to the official IMO (International Maritime Organisation) data, but we still want to make sure we commit to cutting down those emissions too,” highlighted Carla Demaria, Managing Director of I Saloni Nautici.

Alessandro Campagna, the Boat Show’s Sales Manager: “Both the strength and the uniqueness of the Genoa International Boat Show lie in its ability to represent and meet the expectations of each and every sea lover. The Show is a “multi-specialised” event due to the breadth and depth of the ranges of products displayed in each category, which make it 5 Boat Shows in one”.

The 63^rd Genoa Boat Show will be characterized by the venue’s grand transformation, set within the virtuous project of the Waterfront di Levante redevelopment, following the design of renowned architect Renzo Piano. The location is no longer simply the place where the Genoa International Boat Show takes place. Now the waterfront is becoming an asset for new display solutions.

Layout and contents of the 63rd Genoa International Boat Show were presented through a virtual journey in a striking, immersive video journey.