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Besenzoni rewards the most promising young designers in the boating sector

For the second consecutive year, Besenzoni has awarded an important recognition to the most promising young designers in Italy. This is the Giovanni Besenzoni Scholarship, given to the best project by students of Industrial & Research Design at the Laba Academy of Fine Arts in Brescia. The awards ceremony took place on November 12th at Paratico, the headquarters of the company specializing in the design and production of products for yachts and superyachts.

Established in collaboration with LABA Academy and curated by Professor and Architect Filippo Rossi, this scholarship aims to support the next generation of designers and foster artistic innovation, encouraging new ideas and research in aesthetic and technological advancement. “Innovation is looking to the future while holding hands with the past” was a motto cherished by Giovanni Besenzoni, the visionary founder of the company to whom the award is dedicated. His product philosophy, focused on excellence and cutting-edge design, is the guiding principle of this award.

The Giovanni Besenzoni Award, established last year to celebrate the company’s 55th anniversary, is a valuable opportunity for us to support and engage young people, inspiring them to be creative and study nautical design”, commented Giorgio Besenzoni, CEO of the brand founded in 1967.

The competition, aimed at first- and second-year students in the Industrial & Research Design Master’s programme at LABA, involved designing a complete outdoor collection, including an armchair, sofa, coffee table, and sun lounger, that would reflect an outdoor setting, be suitable for installation on board a yacht, and take inspiration from the sea. The designs needed to embody Besenzoni’s brand identity, known for its skilful use of metals combined with other materials, as well as its expertise in upholstery and seating solutions.

The students, organised in groups, presented their work in graphic boards, renderings, technical drawings, 3D CAD files, and 3D-printed prototypes, which were evaluated by a jury of industry experts. The primary evaluation criterion was the project’s development potential.

The first prize was awarded to the group Three Men and a Boat for the Archetipo Project. The group consists of Giacomo Furlan, Lorenzo Ferrari, and Giacomo Marinoni. In second place was the Nereides Group, composed of students Sonia Sbardolini and Marina Lazzarini. In third place was Joy Studio, comprised of Giulia Fava, Riccardo Rescaglio, and Stefania Schivardi. A special mention went to the Polytesis Group for the Elysian Project, created by Alessandro Oberti, Federica Peluchetti, and Mattia Vaia.

With this initiative, Besenzoni renews its commitment to excellence, innovation, and the education of future generations, reaffirming the values that have guided the company on the international stage for over half a century.

Alessandro Giuzio

Alessandro is a professional journalist and contributes to The International Yachting Media since 2022. He is an expert on the sea and of course on boats.

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